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Clicktools

Clicktools

Overview

What is Clicktools?

Clicktools is a cloud-based survey software. It enables business users to collect information through surveys, call scripts, and web forms; automatically centralize the data in CRM; and act on those insights to increase loyalty. The program is offered by Callidus…

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Recent Reviews

I heart Clicktools

9 out of 10
December 23, 2015
We use it to deploy performance reviews and assessment to external partners and members. It is primarily managed and used by our …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Data export (15)
    9.9
    99%
  • Changes to live survey (16)
    8.9
    89%
  • Multiple question types (16)
    8.9
    89%
  • Custom logo/branding (14)
    8.9
    89%
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Pricing

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N/A
Unavailable

What is Clicktools?

Clicktools is a cloud-based survey software. It enables business users to collect information through surveys, call scripts, and web forms; automatically centralize the data in CRM; and act on those insights to increase loyalty. The program is offered by Callidus Cloud, which in turn was acquired…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

8 people also want pricing

Alternatives Pricing

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Snap Surveys offers both Survey Software and Feedback Management Solutions, including desktop survey software, online feedback management solutions, and survey research services.Snap Surveys offers complete tools for survey design, administration, data collection, and analysis. Snap Surveys…

What is Act-On?

Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights.

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Product Demos

westbrook partner demo Clicktools.mp4

YouTube

Clicktools - Customer Feedback Integrated with CRM

YouTube
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Features

Survey Format & Appearance

Features related to the type, look & feel of surveys.

8.3
Avg 7.8

Survey Content

Features related to the content (media, question types, answer types, etc) of surveys.

8.9
Avg 8.6

Survey Logic

Features related to survey flow, or the logic that directs survey question order.

8
Avg 8.3

Survey Reporting & Analytics

Features related to reporting & analytics for survey results.

9.5
Avg 8.3

Survey Administration & Security

Features related to administration & security for survey tools and data.

8.9
Avg 8.4

Survey Distribution

Features related to the distribution of surveys.

9
Avg 8.1
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Product Details

What is Clicktools?

Clicktools Video

Clicktools Overview

Clicktools Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Clicktools is a cloud-based survey software. It enables business users to collect information through surveys, call scripts, and web forms; automatically centralize the data in CRM; and act on those insights to increase loyalty. The program is offered by Callidus Cloud, which in turn was acquired by SAP in 2017 when the companies formed a strategic partnership.

MaritzCX, PG Forsta HX Platform, and InMoment XI Platform are common alternatives for Clicktools.

Reviewers rate Response tracking and Data export and Custom reports highest, with a score of 9.9.

The most common users of Clicktools are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(42)

Attribute Ratings

Reviews

(1-8 of 8)
Companies can't remove reviews or game the system. Here's why
April 04, 2019

Clicktools - 5*

Rebecca Hunt | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Clicktools is currently used Europe-wide within Coca Cola European Partners but for GB we currently use if for generating survey questionnaires that are then linked to specific account groups within Salesforce. We then run campaigns that are bespoke built for various different reasons and use the information gathered for future campaigns and info gathering for account management.
  • Ease of Use. Building surveys within Clicktools is really straight forward.
  • The help option is extremely good giving step by step guides on how to complete things within Clicktools.
  • The external links that are provided for then embedding in to different systems and linking is another easy action to complete.
  • The storage capability could be better. I'm not sure if there are options to buy additional or the basic package they give can be increased but we often find we are at 90% of capacity.
  • The ability to bulk delete items rather than having to page through would be a fab addition.
  • The capacity to input options - We found recently that after we had input up to 10 lines for selections we could add no more.
We have found it is especially suited for staff surveys due to the fact that responses are anonymous so our staff feel they are able to comment in the knowledge that their responses are kept private. The ability to export results in a user-friendly format and custom build is a bonus, from my experience so far we haven't come across a scenario where it hasn't been suited but we are perhaps still in our infancy using the system.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Clicktools is used across the whole organization to collect our clients and other stakeholders' feedback on our services, conduct internal staff surveys, and gather benchmarking data in the sector that we operate in.
  • Integration with Salesforce: it is critical to us as we use Salesforce, and a lot of record management is automated thanks to great Clicktools integration with Salesforce.
  • Responsiveness of technical support: a lot of program staff across our organization use Clicktools every day, so having a quick response time to troubleshoot arising issues is important.
  • User-friendly interface: Clicktools improved their interface to make it more user-friendly which improves efficiency.
  • Better integration with Salesforce: Having the software open the last point where a user left off can further improve time efficiency. We land on Clicktools' page from our Salesforce accounts, so Clicktools has a shorter memory span than Salesforce. It frequently requires users to log in if they stepped away for a few minutes. So to get where one left off, he/she needs to log into Salesforce, select the Clicktools app in the drop-down in the upper right corner, click on Clicktools tab in the top navigation bar, click on CallidusCloud logo and only from there find the most recent survey. It would be nice if the path was shorter.
  • Th data import feature stopped working after the most recent round of upgrades. We often do benchmarking and need to merge surveys done by partners using other applications. We used to be able to upload our own historic or third party data for a quick merge of survey results into Clicktools to run an automatic report. Now we cannot do it even with the survey results downloaded for archival purposes from Clicktools itself in the import format. It has been months since I have raised this case and still no resolution.
  • It would be nice to have some basic qualitative data visualization in the automatic report, even things like word maps will be helpful or color coding for positive/negative sentiments.
  • Sharing a link to live survey results with third parties will also be a very helpful feature. We work with multiple stakeholders and having them able to view the automatic visualization of the survey responses that they themselves or their staff have just completed without one of my staff having to download a report (which requires multiple steps and is a snapshot of results at that time only) [would be nice].
  • It would also help to be able to download all response sets as they are without aggregation and without opening/downloading each survey response separately.
  • It would be nice to be able to protect an individual survey. Currently all user permissions are set at the license level and they can have different visibility of folders, but there is no way to limit rights to particular surveys.
Integration with Salesforce, cost, ability to accept historic data, user-friendliness, report automation and technical support have been decision factors for us. There are plenty of cheaper alternatives. However, they do not have a comparable Salesforce integration, which was key.
Gary Fusco | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized

Clicktools is utilized as an app within our Salesforce.com org and is being used by marketing, customer satisfaction, sales, professional services and training.

We have used Clicktools for the past three years for our net promoter score (NPS) surveying of our two principle products. We used the custom Report Card object to push survey results from Clicktools to SFDC contacts and accounts. To increase survey response, we also use telemarketing agents who use our SFDC platform and have custom links that launch personalized survey pages, which agents complete on the calls in real-time.

We also have SFDC workflows for automated, personalized 30-day checkpoint surveys for product users that are flagged by our professional services staff.

  • Powerful features for most every survey project. Question types, styles, formats, branching can do everything that has been asked by survey designers.
  • SFDC integration is very deep. Complex, but once created works reliably.
  • #1 is the ease of use, which has improved in the past year.
  • Better reporting and analytics. We rely on SFDC reports and dashboards to present our data to customers.
My primary question is what the colleague's company needs are. For simple applications that don't require integrations with CRM or other apps, there are probably less expensive options.
Katie Meeker | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
iCIMS uses Clicktools across the entire organization to streamline the survey process. From a bi-annual Net Promoter Score (NPS) survey, to event triggered customer satisfaction surveys, Clicktools helps iCIMS in its commitment to deliver a customer experience second to none. Where Clicktools really excels is with its integration with Salesforce. We're able to send surveys based on triggers in SFDC - and then also store the results on different profile types. Finally, Clicktools has been a tremendous help in streamlining survey requests from departments across the organization. We've been able to standardize question types and build a dashboard within SFDC that allows stakeholders to see how iCIMS customers are feeling during different interactions with our business.
  • Integration with SFDC: Makes it easy to trigger survey sends - and store survey results within SFDC - so that multiple departments and stakeholders can view results.
  • Hidden Questions - Since we are mostly surveying our customers, we use Clicktools Hidden question fields to improve the survey experience. This way we don't need to ask the person filling out the survey their name or company - but are still able to attach the survey to their profile within SFDC.
  • Ease of Use - Clicktools is a robust, yet easy to use software. As someone who manages a team of people that deploy Clicktools, I don't use the product everyday, but I have a very small learning curve when I do need to jump in and create a survey.
  • Text Insight Charts - We recently started using the Text Insight Charts - the functionality seems cool, but I think some more development is needed here to truly add value.
  • Customized Exit Pages - Clicktools offers this functionality, but is a paid feature. I believe this is something that should be included in the core functionality of the software vs. a paid add on.
Great for NPS and customer success surveys. I know other customers have also used Clicktools for forms or call scripts, but this isn't something we've started leveraging yet.
Score 6 out of 10
Vetted Review
Verified User
We are using Clicktools to distribute and receive data for customer satisfaction surveys and customer service transactional surveys, and sync that data into Salesforce.com. We are also using Clicktools as a mechanism to update Salesforce.com Contact data from customer communications out of another tool.
  • Limitless integration with Salesforce.com
  • Great dynamic integration with other tools that allow mail merge capabilities
  • The survey page layout cosmetics are lacking! We would honestly switch survey providers for cosmetics, but ClickTools has the most robust Salesforce.com integration, which is more valuable to us at this time
Well suited for complex Salesforce.com integrations. Less appropriate for simpler use cases where cosmetics are of a higher priority.
Sherrie M. Carter | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Our Luminate Customer Support group sends a CSAT survey to all closed cases. The Marketing Dept. sent buyer intention and conference follow-up surveys. Professional Services and Partners send CSAT suveys upon completion of projects and implementaitons. We are scoring customer satisfaction.
  • Salesforce.com integration is superior. It provides SSO, CRM integration in terms of populating data in various objects, incl custom ones.
  • The integration with SFDC is very tight - SSO, automatic survey sends based on triggers, integrated reporting, survey links embedded in contact's email, and easy updates to various objects like contacts, cases and accounts.
  • Building a survey is easier with each release. The variety of question types and layouts has been broad enough to support multiple requirements.
  • It delivers data both to Salesforce reports and Ct Analytics. Salesforce or Clicktools roles can control visibility and administration.
  • Surveys are embedded in contact's email and responses can automatically populate designated fields in SFDC.
  • Salesforce or Clicktools roles can control visibility and administration.
  • Traditionally, the criticisms have been around creating surveys. That is much easier now.
  • Rather than making substantial changes to an existing survey, just create a new one.
  • When Clicktools generates a link for your survey and you want to embed it into another document, do not use Word to copy it. Use Notepad. Word alters the link in some mysterious way and it never works. This is not a Clicktools failure, but they do often get the rap.
Understand your users. How will particular people use it? There are only a few standard Ct profiles and they need to match user activity. If you are using more than one sandbox, have a discussion about how to point to them.
Joy Wallis | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
The survey module is all I have used. Professional Services and Support are the main two departments using surveys, but we have sent one survey to our full database for corporate feedback. It helps us know CSAT on support and service tickets. We are also planning to use it for online chat and internal surveys
  • Flexibility of integration with Salesforce.com - there is no package to install that creates custom objects; you decide which objects to link to and can create your own custom one if you want. We linked support CSAT to cases, service CSAT to a custom service object and internal marketing feedback to a custom survey object. Each survey can point wherever you want, and you can have multiple surveys per parent object if wanted
  • Support is great. Very fast to respond and doesn't mind helping with simple questions.
  • Nice UI and good online training
  • Analytics navigation was a challenge for me, but admittedly I did not seek help for it. I prefer to use the data in Salesforce reporting
This is not an inexpensive solution in comparison to the free and lower priced options, but for an enterprise company it is well worth the investment. The ease of use and simplicity of launch keeps it on the top of my list for those that have budget.
Score 9 out of 10
Vetted Review
Verified User
We're using Clicktools to conduct our quarterly client satisfaction surveys and various ad hoc surveys. It's being used by Client Services and Marketing. The integration allows us to pull contact data from our CRM (Salesforce) and created unique survey URLs that autopopulate demographic data elements for our survey takers. They click the link and they don't have to fill out their name and such, just confirm it. Once they have completed the survey, the results can be pumped back into Salesforce anywhere you want. We have a custom object called "Surveys" that houses all the data. The survey builder is very intuitive and works on the fly. If a small tweak is needed on the survey, the changes occur in realtime. The analytics are very useful and provide an overview of survey results, even while customers are still taking it. I would recommend Clicktools to anyone. It has made survey administration a breeze.
  • CRM integration is very specific. You can map survey results to just about any Salesforce object.
  • Survey builder is intuitive and makes changes on the fly.
  • Survey and email templates provide another layer of customization. Those proficient in HTML can really customize the look and feel of the survey.
  • Bounced email reports are not exportable and don't easily provide bounced reasons. You have to click into each one to see the reason it was bounced, rather than seeing in directly on the report.
  • Allow for more customization (without using code or HTML) on the survey template. Specifically where the "Submit" button resides. I would prefer to have this button on the last page with a question, then have the last page say your survey has been submitted. Some survey takers go all the way through the questions and never submit them.
Pricing was a major component; however it came down to functionality. We got exactly what we wanted from Clicktools and we're happy with it.
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